Todd Trautz

Todd is a results-oriented brand strategist and consultant with over 22 years of extensive mixed methodology and advanced analytics research experience across all verticals including B2B.
An indispensable brand partner that helps develop and curate global creative campaigns that gamer attention through emotional engagement while deliver meaningfully different messaging that supports both brand growth and equity.

An Al enthusiast, adept at leveraging advanced techniques such as prompt engineering, personas, an synthetic data to extract meaningful information for impactful consumer insights and brand building.

A proven methodology and product innovator known for expanding traditional attitudinal insights by integrating System 1 and behavioral data. Author of “Feel, Behave, Think — the pathway to human decision making,” showcasing behavioral science and economics expertise in understanding and influencing human decision processes.

Active listener skilled in engaging clients to draw out insights that are blocked by cognitive biases. Proven relationship builder, delivering unity through actionable metrics that contribute to brand growth
and increased sales.